Uncommon Luxe is an online boutique focused on promoting the production of traditional and contemporary functional art and building a community of artists, designers and collectors from around the world. The curated collection has an elevated culturally conscious aesthetic combined with refined craftsmanship. Unfortunately, due to social and economic factors, traditional art forms and crafts are disappearing around the world. The arts are influential factors in creating cultural identity.
Logo Design
The Uncommon Luxe logo is born from the essence of simplicity, sophistication, quality craftsmanship, and minimalism – all parallel elements of the concept and products. The C and L connect in a soft, thread-like form, mirroring the idea of featuring artisans and makers from around the world.
Logo – Color Version
Logo – Greyscale Version
Print Collateral
The Uncommon Luxe print collateral features color print for the top title with a silver gradient to silver foil press printing to finish the bottom half of the logo.